Podcast? Yes Please!

By Rhett Arens

In this age of global connectivity and DIY spirit it’s no wonder there is a broadcast format that very simply takes the talking heads, packages them under a theme and sends them out to the mobile device crazed world without too much fuss. Hello podcast.

Currently there is somewhere in the neighborhood 25 golf related podcasts that have some level of visibility, a celebrity or two and a voice in the golf world. That is a lot of listening options and quite frankly, too much of a good thing. This article will try to narrow that list down to the critical few, the best of the best or in my humble opinion… the top four. I’ve also tried to create a bit of separation between subject matter and focus. That way you can do some sampling and find what works for you. A brief overview of each is laid out below like a gimme putt.

Smart phones, laptops, tablets, blue tooth enabled cars and the need for some chill time have all pushed podcasts into the major leagues as an information feed. Similar to what Netflix is doing for video, podcasts are doing for radio. It has also evolved to the point where the successful shows are now garnering serious ad revenue which has improved production values but unfortunately that also brings more commercials, not good. That was not the case in the early days of podcasts 10 years ago. That high turnover rate in podcast shows makes sense because it’s like the game of golf itself; if you don’t play well… you don’t get paid. In baseball you can go 0–3 and still get paid the same, in golf, as we know, it doesn’t work that way.

In the crowded field of podcasts the key is to create a niche and do it well, go hard and own it. It’s essential to differentiate your program with both theme and personality. By doing both you have a recipe for a winner. Speaking of winners here is the top of our leaderboard when it comes to podcasts. They are not in any particular order. We hope it intrigues you enough to go exploring. Go find your own favorite. Google it. Have a hard laugh, pick-up some playing tips, enrich your knowledge of the game’s history. But above all, know you have bragging rights on the most up-to-date information the game has to offer.

No Laying Up – Fresh perspective and loads of good humor. These guys can be flat out funny. Especially a feature called ‘Club Pro Guy.’ It grew out of a twitter account following for a sardonic, ex-Mexican mini-tour player whose real identity is hidden because he is on the run from the Cartel and multiple ex-wives. You get the idea. This podcast is a favorite among golf heads for a good reason; top notch guests, great interview approach, comfortable dialog but a bit edgy. The emphasis is on a smooth delivery and smart humor… good combo.

The Fried Egg – This podcast dives into course architecture and design more than any other podcast I’ve come across. It can be engaging as the guests tend to keep the dialog dialed into an everyman language whether talking about well-known course designers or the unknowns. They know how to identify course nuances that tend to make a difference in playing strategy. Cool stuff. They do comparative reviews within a given region which can be very useful. There are historical tidbits and design tweaks that will help you fine-tune your own search when on vacation or looking to expand your horizons. It features a deadpan delivery with a touch of golf geek humor.

On The Mark – Instructional audio done right by the PGA TOUR Podcast and hosted by Mark Immelman (Trevor’s younger brother). Mark is a dedicated instructor and a four-time NCAA Champion. He breaks down the fundamentals and then brings them back together for your benefit. He delivers observations and insights beyond the average analyst in a quiet, sure approach that will pull you into the conversation. His voice and tone are a treat to take in. You will find yourself spending more time than you think listening to this. Mark’s voice and knowledge will entice you to stay on board against your will.

Golf Science Lab – A big time technical breakdown of swing mechanics and related instructional background. Very unique in its approach. Cordie Walker has an engaging delivery that could make an otherwise dry subject listenable. Let’s face it, science isn’t for everyone (especially those inclined to be ‘feel’ players). This stuff goes well beyond the average swing coach blah, blah, blah and will require your attention to retain the key takeaways.

So there are four very different podcasts, each with a differentiated angle and strong on-air personalities to bring it home. We hope you enjoy the search for your favorite. And if you’re a mobile device fiend, remember, don’t do it while you’re driving.